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2025
Sponsor

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BECOME A SPONSOR FOR THE 2025 RACE

A community-focused event, open to participants of all ages. We believe that fitness should be a way of life, not a list of goals to achieve, and that’s why our event is open to everyone - not just athletes or extremely fit individuals. We support and are Trail Sisters approved, as well as support ending the stigma of mental health and substance abuse recovery through fundraising and charity bibs for Bigger Than the Trail. The New River Trail Race is a safe and inclusive space for everyone. If you or your organization would like to become a sponsor, please reach out via email.

1. Title Sponsor – $5,000+

  • Exclusive naming rights (e.g., “New River Trail Races presented by [Sponsor Name]”)

  • Logo placement on all event materials, including race bibs, banners, website, social media, and emails

  • Opportunity to display a booth or tent at the start/finish area

  • Verbal recognition during pre-race announcements and awards ceremonies

  • Inclusion in participant swag bags (products, coupons, or flyers)

  • Opportunity to speak during the awards ceremony or pre-race briefing

2. Presenting Sponsor – $2,500

  • Prominent logo placement on banners, website, social media, and emails

  • Opportunity to display a booth at the start/finish area

  • Verbal recognition during announcements

  • Inclusion in participant swag bags

  • Shared branding on specific race elements (e.g., an aid station or post-race area)

3. Supporting Sponsor – $1,000

  • Logo placement on website, social media, and event banners

  • Verbal recognition during announcements

  • Opportunity to contribute products or materials to swag bags

  • Option to sponsor a specific aid station with branding (e.g., signage or themed station)

4. Community Sponsor – $500

  • Logo placement on website and select banners

  • Verbal recognition during announcements

  • Opportunity to include materials in participant swag bags

5. In-Kind Sponsor – Value-Dependent

  • Sponsorship recognition based on the value of in-kind contributions (e.g., products, food, or services)

  • Logo placement on website and banners proportional to contribution

  • Verbal acknowledgment during the event

2023 RACE SPONSORS

Committed to Fitness and Excellence

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RUN ABOUT SPORTS OF ROANOKE

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CURTIS BARTLETT FITNESS CENTER

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NEW RIVER TRAIL OUTFITTERS

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RETREAT TO THE LODGE

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CAMP DICKINSON

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